8 PRODUCTs


Shop sports bras in NZ designed for support, comfort and performance. Our range of sports bras is designed for New Zealand women by our New Zealand Based design team Whether you're looking for high-impact sports bras for running or low-impact styles for yoga, our collection includes supportive designs for A–G cup sizes

to help reduce bounce and keep you comfortable during every workout.

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Shop sports bras in NZ designed for support, comfort and performance. Whether you're looking for high-impact sports bras for running or low-impact styles for yoga, our collection includes supportive designs for A–G cup sizes to help reduce bounce and keep you comfortable during every workout.

...Read More

What is a Sports Bra?

A sports bra is designed to support the bust during physical activity by reducing movement and providing stability. Unlike everyday bras, sports bras are built with stronger support structures, compression or encapsulation designs to minimise bounce and improve comfort during exercise.

How to Choose the Right Sports Bra

Choosing the right sports bra depends on your activity level and support needs.

High-Impact Support

Designed for running and intense workouts, these bras minimise bounce and provide maximum support. Our Bendon Breathe Sports bra is designed for High Impact Sports

Everyday Gym Wear

Versatile styles that balance comfort and support for regular workouts. Our Power Sports Bra with its breathable power mesh is perfect for working out in the gym.

Sports Bras for Larger Busts

Supportive options with enhanced structure for DD–G cup sizes, ensure your breasts are well supported our Power Underwire Sports Bra available up to a G Cup

Wire-free Sports Bras

Comfort-focused styles without underwire, ideal for low to medium impact activities.

Sports Bra Fit Guide

A well-fitting sports bra should feel snug but not restrictive. The band should sit firmly around your body, and the straps should not dig in or slip. If you experience movement or discomfort, you may need a higher support level or a different size.

Choosing the right bra for working out in New Zealand

Choosing the right bra for working out in New Zealand
Whether you're running outdoors, training at the gym or staying active day-to-day, the right sports bra can make a big difference to your performance. Wearing a correctly fitted sports bra can help to minimise injury and enhance your confidence when you need it most.

Support Level Best For Activities Key Features Recommended Bendon Product
Low Impact Smaller busts or light support Yoga, pilates Soft, Seamless fabrics, very light support, wirefree designs Simply Seamless Crop Top
Medium Impact Everyday workouts Gym training, cycling Balanced support and comfort, wider straps Bendon Sports Underwire Bra
High Impact All bust sizes, especially DD+ Running, HIIT, sports Maximum support, reduced bounce, structured cups Power Underwire Sports Bra
Why should I wear a Sports Bra?

A sports bra isn’t just a “gym version” of a regular bra—it’s designed to support your body during movement in ways everyday bras don’t. Whether you need one depends on your activity level, but here’s why people wear them:

1. Reduces movement and discomfort

During exercise (running, jumping, etc.), breasts can move in multiple directions. A sports bra holds them closer to your body, which helps prevent pain and strain.

2. Protects breast tissue over time

Breasts don’t have muscle—they’re supported mainly by ligaments (Cooper’s ligaments). Repeated bouncing without support can stretch these ligaments, which can lead to sagging over time.

3. Improves comfort during workouts

Less movement = less chafing, irritation, and general distraction, so you can focus on what you’re doing.

4. Better fit for active movement

Sports bras are made with stretchy, breathable materials and designs that stay in place when you bend, twist, or sweat.

5. Can help posture and support

Some styles (especially high-support ones) can make activities like running or HIIT feel more stable.

6. Can help prevent ACL injuries in women

Research suggests a strong link between wearing supportive sports bras and a lower risk of Anterior Cruciate Ligament (ACL) injuries. Read more about prevention of ACL injuries in our blog : The Game Changer: How Sports Bras Can Prevent ACL Injuries in Women

How do I know if I am wearing the correct size sports Bra?

VIsit one of our Bendon Lingerie or Bendon Outlet stores to be fitted by our expert team.

Do I need a different sports bra for large bust sizes?

Yes, DD+ sizes benefit from structured support, wider straps and stronger bands.

How tight should a sports bra be?

It should feel secure and supportive without restricting breathing.

Are sports bras good for everyday wear?

Yes, many people choose sports bras for comfort, especially wirefree styles.

What is the best sports bra for running?

High-impact sports bras with strong support and minimal stretch are best for running.