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Embrace the youthful spirit

Lovable

Sunday Girl by Lovable serves up a generous scoop of whimsy, channelling the nostalgia of the kitschy-cute aesthetic. Embodying the fun and spontaneity of youthful days, this collection dances in contrasts, and embraces colour with an unapologetic boldness. It's not about fitting into a box, but about being true to oneself and shining in one's full spectrum. As we move into this season, we crave products that feel authentic, unfiltered, and allow for the freedom of an 'anything-goes' approach. With Sunday Girl, it's all about celebrating the joy in everyday moments

SHOP ALL SEXY & SEAMLESS CONTOUR BRA

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Shop All Sexy & Seamless Contour Bra

A beginners guide to buying your daughter her first bra