Body & Mind
Let’s be honest: most of us have ruined at least one great bra in the wash.
Maybe you tossed it in with your jeans. Maybe the straps wrapped around everything like a clingy ex. Maybe you forgot that “delicate cycle” is not just a polite suggestion — it’s the law.
Whatever the crime, the result is the same: sad lace, limp straps, cups that look like they’ve been in a bar fight.
We get it. Life is busy. But a little TLC goes a long way — and if you’ve invested in a bra that fits, supports, and makes you feel like your life is mildly together, you really want it to last.
So here’s our no-judgement, step-by-step guide to washing your bras properly — so they stay beautiful, supportive, and in your drawer for the long haul.
This might surprise you: not after every wear.
Unless you've just finished a HIIT session or got caught in a heatwave, bras can be worn 2–3 times between washes. Over-washing can actually break down the elastic faster.
Give them a breather between wears (yes, they need rest too), and rotate your favourites to make them last.
If you can, hand wash in cold or lukewarm water with a gentle detergent. It's the lingerie equivalent of whispering sweet nothings to your intimates.
Here's how:
Do not tumble dry. The heat breaks down elastic faster than a Monday morning meeting breaks your soul.
If you must machine wash, here’s how to avoid lingerie heartbreak:
Always use a lingerie bag — this protects your bras and stops straps from doing battle with your bedsheets Fasten the back hooks — to prevent snagging on other clothes Use a cold, gentle cycle — no heat, no spin tornadoes Wash with similar fabrics only — no bras in with jeans, towels, or anything with zippers Still air dry — a dryer is a bra's worst enemy
If washed and worn with care:
Signs it’s time to let go:
A bra that lifts your bust, your mood, and your confidence deserves more than being tossed in with the towels.
At Bendon, we make bras that are built to last — but even the best need a little love. Wash gently. Dry slowly. Rotate regularly. Because the better you treat your bra, the better it treats you.